Healthcare · Urologie Thüer
Clarity begins with trust.
A distinctive brand mark and a website for the urology practice, centred on the doctor and clear patient information.
Our contribution
A brand mark and a website for the urology practice.
At the centre
The doctor and clear patient information.
The starting point
A recognisable point of contact.
The brand mark
Thüer. More than a ü.
The name: ü. The meeting: doctor and patient. The specialty: urology.
How do you give a medical practice its own identity without falling back on a generic healthcare symbol?
For Thüer, the answer starts with one letter. The ü in the name forms the basis of a mark that brings several meanings together.
The two dots become heads. The shapes below turn towards one another: doctor and patient in conversation. A meeting centred on care, listening and trust.
A closer look reveals a subtle reference to the kidneys and male anatomy. The specialty is present without turning the logo into a medical illustration.
A name, a meeting and a field of expertise. Brought together in one mark.
Website
Personal and clear.
